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ELLE open their first beauty online shop

ELLE magazine has opened its first ever online beauty boutique!

If you have an ELLE magazine subscription then you may be interested to know that the publishers of the magazine have now created an online shop that will allow readers to shop for some of the beauty products used in the magazine.

There will be around 4,000 items which have been specially selected by ELLE Beauty Director Sophie Beresiner and will include brands such as Benefit, Elizabeth Arden, Bourjois and St Tropez.

ELLE’s Group Publishing Director, Meribeth Parker, says, “SHOPELLEUK.COM will provide our customers with a fantastic service, as it will enable them to easily shop the beauty products our beauty team recommend to them on a daily basis. This launch forms another step in our ELLE 360 journey putting our customer needs at the heart of our business. We will continue to add new products in the coming weeks and months.”

ELLE’s Editor-in-Chief Lorraine Candy adds: “It is amazing that, for the first time, our readers will be able to shop directly from the pages of their favourite magazine. I’m extremely proud that every product has been carefully selected by our Beauty Director, Sophie Beresiner, and that our editorial team are so involved in our commercial venture. This is true ELLE 360 at work.”

Subscribe and save on an ELLE magazine subscription today.

Posted by Amy Power.

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